Twitter Apilyons Theverge: Super Bowl Sparks a Twitter Ad ‘Fire Sale’ to Keep Advertisers Twitter is seeing a spike in advertiser interest as the Super Bowl approaches. The social media platform is seeing a ‘fire sale’ of ads, with discounts of up to 50% off.
1. Super Bowl sets off a Twitter ad fire sale
The Super Bowl is the biggest day of the year for advertisers. And this year, Twitter is offering a “fire sale” on its ad products in an effort to lure ad dollars away from its rivals.
According to a report from The Verge, Twitter is slashing prices on its Promoted Tweets and Promoted Accounts products in the weeks leading up to the big game. The discounts are being offered to a select group of advertisers, and it’s not clear if they will be extended to other advertisers closer to the game.
Twitter is also said to be offering other ad products at a discount, including its new Promoted Video product. The discounts come as Twitter is under pressure to show investors that it can grow its ad business.
The company is also said to be working on a new ad product that would allow advertisers to target users based on their interests. The product is still in development and is not expected to launch until after the Super Bowl.
Twitter declined to comment on the report.
2. Twitter tries to keep advertisers happy
Twitter is once again trying to please advertisers. This time, it’s offering a “fire sale” on Super Bowl advertising, according to a report from The Verge.
The social media company is selling ads for as little as $5 during the big game, which is a steep discount from the usual price of $200,000 for a 30-second spot. Twitter is also giving away free advertising to select advertisers who buy ads during the game.
The Verge reports that Twitter is desperate to keep advertisers happy after a rocky few months. The company has been mired in controversy, and its stock price has plummeted. Advertisers have been threatening to pull their business, and Twitter is hoping that the Super Bowl sale will keep them from doing so.
The sale is a risky move for Twitter. The company is already losing money, and it’s unlikely that it will make much from the Super Bowl ads. But if it can keep advertisers happy, it may be able to turn things around.
3. Twitter Apilyons Theverge
Twitter is known for its innovation when it comes to advertising, and the social media giant is at it again with a new campaign called the Twitter Ad ‘Fire Sale’. The sale, which is only available to advertisers in the United States, offers discounts of up to 50% on Twitter ads that are placed during the Super Bowl.
The Twitter Ad ‘Fire Sale’ is a response to the current economic climate, which has seen many advertisers cutting back on their spending. Twitter is hoping that by offering such steep discounts, it will be able to convince advertisers to spend again.
The sale will run from January 28th to February 3rd, and it is open to all advertisers in the United States. Twitter is also offering a bonus to advertisers who spend $100,000 or more during the sale period.
So far, the Twitter Ad ‘Fire Sale’ has been a success, with many advertisers taking advantage of the discounts on offer. Twitter is hoping that the sale will help to boost its revenue in the first quarter of 2020.
4. Super Bowl sparks a Twitter ad fire sale
As the Super Bowl approaches, so does the annual fire sale on Twitter ads.
According to a report from The Verge, Twitter is offering advertisers significant discounts on ad space in an effort to keep them from defecting to other platforms.
The report cites sources familiar with the matter who say that Twitter is offering discounts of up to 50% on some ad packages.
The discounts are being offered to advertisers who commit to spending a certain amount on Twitter ads over the course of the year.
The report comes as Twitter is under increasing pressure to show advertisers that it can deliver results.
Twitter has been struggling to grow its user base and has been losing key executives.
The company is also facing competition from Facebook and Snapchat, which are both aggressively courting advertisers.
Twitter is betting that its live-streaming capabilities will be a key selling point for advertisers.
The company has signed deals with a number of major media companies, including the NFL, Bloomberg, and the PGA Tour.
Twitter is also reportedly in talks with the NBA about a live-streaming deal.
The discounts being offered to advertisers are a sign that Twitter is feeling the pressure to keep them from defecting to other platforms.
It remains to be seen whether the discounts will be enough to keep advertisers happy.